Heap for EdTech

Technology has the power to transform education. From creating dynamic learning resources to increasing access to instructional materials, EdTech is laying the foundation for the classroom of tomorrow.

By using Heap, EdTech teams empower each and every student and teacher through personalized learning experiences and tailor-made tools.


Over 8,000 companies learn valuable customer insights with Heap

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Understand user journeys in just minutes

With Heap’s autocaptured data foundation, you’ll never miss key material. Unlock deeper insights and smarter customization by studying exactly what your users are doing.

Ace any questions about the customer journey with Heap’s out-of-the-box dashboards. Instantly find answers to questions like:

  • How are sign-ups trending? Where are most users dropping off?

  • Which user segment has the fastest activation time?

  • Which online courses and activities are most popular? Which have the best completion rates?


Heap has been so helpful in giving all teammates the ability to view data about our products. Using Heap has been so easy because all of the data is there, it’s just a matter of querying it.

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Alexandria Bruschi

Senior Product Designer

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To build smarter, let the users become the teacher

If you want to be top of the class, use the most advanced tools. Heap is the only solution that can proactively identify hidden friction, with cued session replays showing exact points of drop-off or conversion. All it takes is just a few clicks.

Ever spent week after week chasing questions like:

  • Why are so many users not completing this funnel? Where are the most critical friction points?

  • Which users show a higher conversion rate, and why?

  • Which test should I prioritize for the next sprint?

Don’t assign yourself extra work. Get immediate answers so you can rest assured that you’re solving the right problems and prioritizing the right features.

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Heap gives product managers more flexibility to move fast on their own without relying on their engineering teams or asking us to coordinate the engineering.

Teachers Pay Teachers, Julian Gilliatt

Julian Gilliatt

Head of Analytics

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Serve students and educators with the right message, at the right time

Get more with Heap integrations! Enrich your data with built-in integrations with Salesforce, Intercom, Marketo, and other best-in-class tools.

Unlock the full potential of your data so you can advance analysis, automate smart engagement, and easily track the full customer journey.

Learn about Heap integrations

Through Heap’s Top Events, we saw every event users performed during onboarding and learned only 20% clicked ‘Start Free Trial,’ the flow’s final step. After making improvements, we’ve increased that by 153%.

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Danhui Schmidt

Head of Growth