Heap Journey Maps

Heap’s Journeys is a visual map of the paths users take through your product - a map that includes numbers and conversion rates for every single user path and sub-path.

See where your users are going and how well each path performs, instantly.

Screenshot of Heap Journeys, showing a journey that users can add suggested top events to, along with conversion percentages between each step.

What is Journeys? Our PM team explains!

Journeys lets you build and analyze every user workflow in your product, no matter how complicated. Our PM team breaks it down.

Data science + session replay = zero guesswork

As you construct Journeys, data science guides the way, suggesting key user actions for you to add. Even actions you hadn’t been following! Then use session replay to view sessions of every single event, all cued up to the exact moment you care about.

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  • Finally see everything

    With Journeys, you can map everything happening in your product - the popular and unpopular actions, the surprising behaviors, the happy and unhappy paths alike.

  • Pinpoint the moments of greatest opportunity

    When all customer journeys are clear and right in front of you, it’s easy for product teams to align around what to build next.

  • Innovate faster

    Other solutions’ pathing tools show you messy noise, and only capture what you thought to track. With Heap, you can stop guessing and start discovering.

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Heap not only gives us numbers of clicks and views, but it turns the whole customer journey into a story that we can analyze and use to make decisions for our business.

Purple, Kalel Cascardi

Kalel Cascardi

Data Analyst

A faster route to better insights