Heap’s Journeys provides an easy-to-use, visual map that tracks and measures every single paths users take through your product. It's not your basic pathing tool - it's much, much better.

Screenshot of Heap Journeys, showing a journey that users can add suggested top events to, along with conversion percentages between each step.

Learn about Journeys with our PM Team

Journeys lets you build and analyze every user workflow in your product, no matter how complicated. Our PM team breaks it down.

Data science + session replay = zero guesswork

As you construct Journeys, data science suggest key user actions for you to add. Even actions you hadn’t been following, or didn't know about. Then use session replay to view sessions of every event, all cued up to the exact moments you care about.

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  • Finally see everything

    With Journeys, you can map everything happening in your product - popular and unpopular actions, surprising behaviors, happy and unhappy paths.

  • Pinpoint the moments of greatest opportunity

    When all customer journeys are clear and right in front of you, it’s easy for product teams to align around what to build next.

  • Innovate faster

    Other solutions’ pathing tools show you messy noise, and only capture what you thought to track. With Heap, you get a clear view of everything every user does on your product or site.

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Heap not only gives us numbers of clicks and views, but it turns the whole customer journey into a story that we can analyze and use to make decisions for our business.

Purple, Kalel Cascardi

Kalel Cascardi

Data Analyst

A faster route to better insights