Digital Product Analytics: A Game Changer for Better Business Outcomes

Recently published independent research reveals that data mature teams see better business outcomes. Download this IDC InfoBrief to get key research findings so you can learn how to uplevel your data practices and drive business results.

Better Business Outcomes from Advanced Data Maturity

This IDC InfoBrief, commissioned by Heap, provides an overview of the impact of data practices on digital experience teams. The IDC InfoBrief verifies that companies with mature data practices achieve better business outcomes across the board.

Download this IDC InfoBrief to get insight into:

  • Why data maturity matters when it comes to digital experiences

  • What characterizes data maturity and how those characteristics help drive success

  • How top-performing teams build and support a data-driven ethos through tools, processes, and culture

  • What habits to avoid when trying to build a data-driven culture

Download IDC InfoBrief

The complete findings and analysis of the data may be found in the full IDC White Paper, “How Data Maturity and Product Analytics Improve Digital Experiences and Business Outcomes,” sponsored by Heap.

Read Full IDC White Paper

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