Heap is the only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight.
You'll never understand your users if you analyze their journeys in pieces. With Heap, you don't have to. Get the insights you need to build a better holistic experience across your product, site, and mobile app.
A single snippet automatically captures the entire digital experience of every user on every platform — no engineering needed. You get the most complete dataset on the market, governed and organized for maximum usage.
Our advanced data science capabilities alert you to key moments of friction and opportunity in your digital experience—even on user behaviors you haven’t been following.
It’s an industry-first way to uncover the hidden gems that lead to the biggest business results.
Get full context on every user action with integrated session replay. Heap directs you to the exact point in a session that you care about, saving you time and effort.
Fully understand why users do what they do. Instantly see what the fix is.
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Freshworks
Increased adoption by 20%
esurance
Saved $225K/month
Northwestern Mutual
Increased adoption from 3% to 99%
LendingClub
Increased loan principal by $1M+
Redfin
Saved 2-4 weeks of work per month
OppFi
Achieved 7-figure lift in revenue
Huel
Increased conversions 30%
Pocketsuite
Decreased paid churn by 30%
Heap is the only solution that shows you every action by every user on your product or site, then provides direction on the improvements that will most impact your business.
Over 100 integrations ensure you can deliver the right information to the right customers at the right moment in their journey.
Heap’s data science tools show you the alternate paths users take, the amount of effort it takes users to get through any flow, and the events that most correlate with conversion and retention. Automatically.
There is no other solution on the market that gives this insight on what to fix and how.
Other solutions give you quantitative or qualitative tools. Heap integrates the two, giving you complete visibility into everything your users do.
It’s a new paradigm for data-driven decision-making.
A new thought leadership hub. For all digital experience builders.
Draw early insights, test hypotheses, and iterate in an informed manner with tools like heatmaps and session replay.
So much marketing work is inefficient. It doesn’t have to be!
Understand the limitations of Google Analytics for mobile app analytics
Our customers trust Heap for digital insights
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