REAL INSIGHTS FOR REAL BUSINESS RESULTS

Heap for eCommerce

The fastest growing digital teams need to be smart and quick to iterate to offer a better shopping experience.

Heap helps teams optimize their shoppers’ journeys through automatic data collection, self-serve analysis, and data science tools that illuminate the customer behaviors that most impact conversion.

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Over 10,000 companies accelerate conversion with Heap

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Surface the REAL shopping experience

Reality check: what you think your shoppers are doing is rarely what they’re actually doing.

Our data science layer scours a complete set of behavioral data to uncover hidden friction points and opportunities that most impact your bottom line.

Heap Illuminate helps you reduce cart abandonment, increase average order value, and drive brand loyalty and customer retention over time.

Maximize conversions and increase customer lifetime value, over and over

The Heap Digital Insights Platform is comprised of three integrated layers to power insights generation that fuels business success. Built on top of a complete and trusted Data Foundation, the Insights layer powered by Heap Illuminate mines customer data and reveals hidden friction and optimization opportunities. The Actions layer provides direct integrations to third party systems to automate customer engagement as well as downstream analysis in the cloud data warehouse of your choice.

Build a website users can't resist

Build the best shopping experience possible by understanding who’s visiting your website, what they’re doing, and why. Visualize shopper journeys using Heap's session replay. Heap’s Digital Insights Platform answers questions like: - What behaviors drive conversion, repeat purchases, and brand loyalty?
- Where should you allocate spend based on channels that drive the highest LTV?

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Fix cart abandonment

Track and analyze all checkout behaviors fix cart abandonment. Pinpoint key reasons for dropoff, surface seasonal trends, and see which behaviors most correlate with purchase. Then test and iterate to raise average order value.

Integrations

Endless integrations to put your customer data to work

Built-in integrations with Salesforce, Shopify, Marketo, and other best-of-breed tools automatically combine Heap data with purchase data, so you can easily track the full customer journey, from first visit to repeat purchase. For teams who blend data, Heap Connect automatically sends organized behavioral data into Snowflake, Redshift, or BigQuery. Learn about the Heap + Shopify integration.

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Now that we have Heap, we have visibility into everything. We’re making constant changes to our merchandising slots, content, design–and with Heap we can keep up.

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— Chadwick Radaz

Merchandiser

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Put your customer data to work with powerful integrations

Built-in integrations with Salesforce, Shopify, Marketo, and other best-of-breed tools automatically combine Heap data with purchase data, so you can easily track the full customer journey, from first visit to repeat purchase.

For teams who blend data, Heap Connect automatically sends organized behavioral data into Snowflake, Redshift, or BigQuery.

Learn about the Heap + Shopify integration

  • Amway cultivates a data-driven culture using Heap

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  • Huel increases new customer conversions by 30% with Heap

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  • Figs

    FIGS uses Heap + Shopify to increase conversion rates

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