Only Heap reliably captures every user behavior in your entire cross-platform customer journey, uses data science to pinpoint key moments of friction, then cues session replays so you can watch the exact moments of conversion, friction, and more.
With Mixpanel, there’s a cost built into managing tracking code, up front cost of development resources, time lost going back and forth building tracking requirements and real mental overhead for the product team. Heap allows my entire team to be data-driven without the hassle.
Director of Product
| Feature |  |  |
|---|---|---|
Unparalleled data capture for your entire cross-platform experience | | |
Single platform combining quantitative behavioral analysis and qualitative session replay | | |
Customer journeys with session replay and data science to uncover unexpected and alternate paths | | |
Automated data science layer providing real-time suggestions and next steps to guide analysis | | |
Codelessly update dataset as your site, mobile app, or product changes | | |
Full historical data from day one of implementation | | |
Rapid implementation, little to no engineering required | | |
“I simultaneously installed the Mixpanel and Heap scripts. Ten minutes later, we’re getting all of this data in Heap, and nothing in the others. Heap just worked.”
Alan D’Souza
Director of Product Analytics
“Heap allows our A/B testing program to move quickly and confidently. Mixpanel couldn’t keep up.”
Milena Court
Senior Product Manager
