Don’t settle for web traffic metrics and non-actionable KPIs. Only Heap gets you to the root cause of your customers’ behavior with unparalleled cross-platform data capture, automated data science, ad hoc behavioral analysis modules, and native session replay.
With insight coming from Heap we adapted our product merchandising strategy — and in some markets we have achieved over 30% increase in new customer conversions. Gaining a fraction of that detail of information would have taken hours, if not days, of work in Google Analytics. With Heap, we got granular detail in a matter of minutes.
Senior eCommerce Manager
Autocapture Show tooltip
Manual Capture Show tooltip
Visual Labeling Show tooltip
Automatic Data Labeling
Live Data Feed
Retroactivity Show tooltip
Funnels with automated data science
Segmentation and Cohorts
Session View Show tooltip
Engagement Matrix Show tooltip
Acquisition Analysis Show tooltip
Retention
Journeys with automated data science Show tooltip
Influence Analysis
OOTB Dashboards & Templates
Heatmaps
Session replay
Rage clicks
Connect Show tooltip
Mobile Cross-Platform Analysis
“While Heap is more expensive than the free version of Google Analytics, we find that the cost is well worth it for the unlocked insights it provides to our Product Management and Analytics teams so they can regularly modify tracking and build reporting.”
Kate MacCabe
VP of Product
“Google Analytics was a poor fit for us. We were turning over our codebase once every ~7 months, so instrumentation was always an afterthought. We struggled to add it to our product specs in the early days.”
Dave Lee
VP of Engineering
